The first announcement for the celebration was the revelation of a mini illustration that was drawn by staff from the anime studio Ufotable. In the illustration we can see Nezuko, Inosuke, Tanjiro and Zenitsu; celebrating the character's birthday.
Subsequently, a black-and-white version of the previously revealed illustration drawn by Ufotable was revealed to invite fans to colorize the protagonists at Inosuke's birthday party.
The third and final part is a campaign on Twitter that will give 10 people the chance to win a B2 size Inosuke birthday poster. Participating is easy, just use the hashtag # 伊 之 助 誕生 日 ぬ り 絵, and share the revealed illustration of the character's birthday.
It remains to clarify that Inosuke's birthday is celebrated on April 22, and although we are still at 21, in Japan it is another day. In addition, the celebration will end on April 30.
Kimetsu no Yaiba is a manga written and illustrated by Koyoharu Gotōge that began serializing on February 15, 2016 in Shūeisha publishing house Weekly Shōnen Jump. The manga is currently classified as one of the most popular and sold at the moment, coming to monopolize all the positions in the rankings.
An anime adaptation produced by the Ufotable studio was released on April 6, 2019. At the end of the last episode of the anime, the “mugen ressha” arc was revealed in a post-credits scene, which will be adapted in film format and will premiere on October 16, 2020 in Japan.
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