Uma Musume Cinderella Gray is the best-selling anime of 2025 in Japan

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The horse girl franchise has reaffirmed its status as an unrivaled commercial powerhouse in Japan. According to the final ranking of popularity and physical sales collected from Oricon and other platforms, the Uma Musume Cinderella Gray anime was crowned the absolute king of Blu-ray and DVD sales during the year 2025.


With a total of 37,391 copies sold, the series starring Oguri Cap not only took the top spot but set an insurmountable barrier for the rest of the industry. Its closest pursuer barely managed a fraction of its figures, proving that the combination of an emotional story of self-improvement, epic races and limited editions is still a winning formula for the franchise.




The Top Seller Anime TV 2025


Below is the list of the series with the highest performance in physical format (exceeding 1,000 units):


  • 1. Uma Musume Cinderella Gray — 37,391 copies.
  • 2. Nuki-tashi THE ANIMATION — 7,681 copies.
  • 3. Sono Bisque Doll wa Koi o Suru 2 (My Dress-Up Darling) — 5,332 copies.
  • 4. Seishun Buta Yarou wa Bunny no Yume o Minai — 3,352 copies.
  • 5. BanG Dream! Ave Mujica — 3,091 copies.
  • 6. Kusuriya no Hitorigoto Season 2 — 2,266 copies.
  • 7. Medalist — 2,069 copies.
  • 8. Wind Breaker Season 2 — 2,031 copies.
  • 9. Ao no Hako (Blue Box) — 1,784 copies.
  • 10. Dr. STONE SCIENCE FUTURE — 1,450 copies.

About Uma Musume Cinderella Gray


Airing in split-cour format during the spring and fall of 2025, this series adapts the spin-off manga of the same name. The story follows Oguri Cap, a horse girl who begins her career at the modest local academy in Kasamatsu. With his gray fur and unwavering tenacity, he battles stigma and powerful rivals like Tamamo Cross to ascend to the Central League and become a legend.


The success of Cinderella Gray continues the tradition of the franchise, whose second main season (aired in 2021) still holds all-time sales records in the Japanese market.

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