In collaboration with the Steiff line of teddy bears, the Sword Art Online franchise announced the launch of a series of limited-edition teddy bears inspired by the characters Kirito and Asuna.
In this collaboration commemorating the 10th anniversary of the franchise as a whole, the Kirito-inspired plush features its black swordsman outfit, while Asuna's stuffed animal features the Knights of the Brotherhood of Blood guild uniform.
The Dengekiya online store will be accepting reservations for these products until before July 31, while its launch is scheduled for September 2020. The price will be 45,000 yen (approximately $ 421).
About Sword Art Online
Reki Kawahara began publishing the novels independently in 2002, and subsequently published it through the Kadokawa publishing house in April 2009, with 23 volumes to date. The franchise is one of the most successful light novel series in Japan, considered the light novel of the past decade by fans.
Currently, the Sword Art Online: Alicization series is the adaptation of the "Arc Alicization" of the light novel series that will air for a total of four arches. "War of Underworld" will consist of 23 episodes, the first 12 being broadcast in the first part premiered in October 2019, and the second part that was scheduled to premiere on April 25 was delayed by the COVID-19 pandemic.
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