Anime enthusiasts in Japan are eagerly anticipating that the
anime adaptation of “ Blue Archive ”
will become the undisputed champion of Blu-ray/DVD sales during the
current Spring-2024 season. The reason? An ingenious strategy on the
part of the production that promises to attract the large player base of the
popular video game.
The key to success appears to be the inclusion
of unique and exclusive codes for the “Blue Archive” smartphone video game in
the physical Blu-ray/DVD packages. This tactic, which has
proven extremely effective in the past, results in many players purchasing the
physical discs just to gain access to these coveted codes.
The launch is scheduled for August 28 in Japan ,
with a total of four physical packages planned. The first of them will be
available for 9,900 yen (approximately $64).
Although streaming platforms have changed the landscape of
anime consumption, Blu-ray/DVD sales continue to be a direct source of
income for production companies . In this case, the production
house Yostar Pictures directly benefits from this strategy.
The video game “Blue Archive” enjoys great
popularity, which has generated a base of enthusiastic players who are eager to
explore more of the universe in the anime format. The
synopsis of the story promises intrigue and mysteries in an environment of
divided academies and problems that arise with the disappearance of the
president of the General Student Council.
The plot follows Schale, the Federal Research
Club, on his mission to solve the problems plaguing the city of Kivotos. With
the assistance of a Sensei, the club embarks on an exciting adventure full of
military action, love and friendship.
With a combination of clever strategy and a captivating
story, “Blue Archive” is poised to make waves in both the anime and
gaming worlds during the Spring-2024 season.
Source: Yaraon!